For countless reasons, more and more people are leaving the work-for-someone-else world and hanging up their own shingles.
But without proper planning and execution, the road to entrepreneurship can be bumpy and even treacherous.
Cynthia Kay provides excellent guidance. Herself a successful entrepreneur, she’s founder of an award-winning media production and communications firm and serves clients ranging from Fortune 500 companies to small businesses and non-profits. She’s former board chair for the National Small Business Association and author of Small Business, Big Business: Proven Strategies to Beat the Odds and Grow a Great Business.
Strategic planning helps entrepreneurs stay focused, adapt to market shifts, and make informed decisions rather than reactive ones. Ultimately, it lays the foundation for scalable growth and a resilient business model.
To help avoid future disappointment (or worse), create a “business prenup” if you’re partnering with someone else in your entrepreneurial enterprise.
As an entrepreneur, it’s wise to surround yourself with people who are smarter than you are in matters outside your primary focus.
Before trying to scale your business, honestly assess your team and other resources to ensure you’re ready for prime time.
If you didn’t draft and agree on a “business prenup” when you formed your business, what can you do now to clarify expectations with your partners and/or co-workers?
Reach out to a mentor or trusted peer and ask for feedback on your current business challenge. Don’t build your dream in a silo.
List three bottlenecks in your business—then pick one to simplify, automate, or delegate this week. Small tweaks can unlock surprising momentum.
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